Led by Maui, visitor industry walk tops its previous fundraising total

The 36th annual Visitor Industry Charity Walk raised $863,542 on Maui, Molokai and Lanai, the Maui Hotel & Lodging Association reported.

The grand total was the most the event raised in any year in its history, said Lisa Paulson, the association’s executive director.

“Our ability to provide for Maui’s nonprofits is a direct reflection of the integrity and philanthropic conviction of the visitor industry,” she said.

Maui again raised more funds per capita than any island in the statewide charity event, she added.

On Saturday, 3,196 walkers began their charity walk trek at the War Memorial Soccer Field and pulled together $767,495 for island charities. Earlier this month, a walk on Molokai brought in $66,830, and one on Lanai raised $29,217.

Most participants were visitor industry workers, nonprofit agency employees and business representatives.

Many of the walkers began their fundraising efforts months prior to the event by collecting pledges, hosting bake sales, chili and stew cook-offs, benefit luaus, car washes, tug-of-war competitions, a kickball tournament, dunking booths and concerts, according to a news release from the association.

The Hyatt Regency Maui Resort & Spa took top honors for the property bringing in the most money with $25,888. Bank of Hawaii was the business that brought in the most – $11,349. The nonprofit raising the most money was the Maui Memorial Medical Center Foundation with $90,008.

The top individual fundraiser was Randall Desloover of SPCA Maui, with $28,582. The property raising the most per capita was Maui Condo & Home Vacations, with $316.40 per employee. And, the restaurant raising the most funds was Tri-Star Restaurant Group, with $7,131, the second year in a row that it brought in the most in the restaurant category.