March is Red Cross Month

Whenever one reads a newspaper or watches a news story about devastating events, the only constant seems to be the response by the American Red Cross and its volunteers.

While the Sandys, Isaacs, Katrinas, Hugos and Inikis may grab the headlines, there are a spate of smaller disasters that the Red Cross deals with on a daily basis that impact us here on Maui. House and brush fires, flash flooding, police standoffs and the like regularly send Red Cross volunteers into action.

A proclamation signed by Mayor Alan Arakawa designating March American Red Cross month here details some of the local activities last year:

* Responded to 16 disasters, helping 72 family members rebuild their lives after tragedy struck.

* Opened a shelter due to a civil disturbance, sheltering 43 individuals who needed to evacuate or were unable to return to their residences, and served 111 meals to emergency responders and those affected by disasters.

* Provided 227 certificates in free disaster response training and reached 2,707 individuals with disaster preparedness information.

* Taught critical lifesaving skills like first aid, CPR and aquatics to 1,278 individuals in Maui County.

The fact is the Red Cross is always there when it is needed. March is the month when you can help it be prepared for the next disaster. Please visit the American Red Cross Hawaii Chapter website and make a donation. The Web address is:

The Hawaii Red Cross is also conducting an online auction through Saturday – you can see the details and participate by visiting the Web address above.

Do your part to make sure the Red Cross is there when disaster strikes.

(Disclosure: Publisher Joe Bradley is chairman of the Maui County advisory board of the American Red Cross, Hawaii Chapter.)

* Editorials reflect the opinion of the publisher.

March is Red Cross Month

March is Red Cross Month, and the American Red Cross wants to thank all who help their community by giving of themselves – our volunteers, financial supporters and those who take our safety training classes.

The Hawaii Red Cross is on call 24/7, 365 days a year to respond to disasters and to provide emergency communication between deployed military service members and their families. We also teach important skills such as baby-sitting and nurse aide training.

Last fiscal year, the Red Cross in Maui County responded to 16 disasters, helping 72 members of the Maui community get back on their feet and start rebuilding their lives after tragedy struck. We opened one Red Cross shelter due to a civil disturbance, sheltering 43 individuals who needed to evacuate or were unable to return to their residences. Our volunteers served 111 meals to emergency responders and to those affected by disasters. We provided 227 certificates for free disaster training courses to volunteers interested in responding to emergencies and reached 2,707 individuals in the community with disaster preparedness information. We also taught critical skills like first aid, CPR and aquatics to almost 1,300 individuals in Maui County as part of our mission of saving lives.

Our strong cadre of 126 active Red Cross volunteers cares deeply about the community and works to help us to further the humanitarian mission of the Red Cross on Maui. Our Disaster Action Team volunteers are on-call 24/7 and are trained in shelter operations, damage assessment, client services including financial assistance, crisis counseling and immediate first-aid services. All disaster response and training is provided free of charge.

With the threat of an influenza pandemic, terrorist attack and major disasters, the American Red Cross is more relevant and necessary than ever before. It is not if but when a major disaster in Hawaii will occur and, when it does, we must be able to stand on our own until outside reinforcements arrive. Having trained volunteers on the island ready to respond to disasters is critical.

There are many ways the people of Maui County can support the Red Cross during March.

One way to help is to shop at our Awesome Online Auction at through March 16. Great deals are available for a great cause. You can bid on airline travel to the West Coast and Neighbor Islands, hotel stays, a Toyota Prius, a stand-up paddle board, restaurant certificates, golf, jewelry and more.

From March 13 to 19, Pizza Hut and Taco Bell have a special promotion where they will donate $1 to the Hawaii Red Cross if you purchase either of these items: Pizza Hut’s nine-piece Pizza Sliders at regular price or Taco Bell’s Cool Ranch Doritos Taco box meal.

From March 15 to 17, we will have our annual “Hats Off” event where off-duty firefighters, police officers, service members, businesses, clubs and individual volunteers take their “hats off” for the American Red Cross and ask the public to fill their hats with donations. Volunteers will be collecting donations at Walmart in Kahului all three days from 9 a.m. to 3 p.m. On March 16 from 9 a.m. to 3 p.m., donations will also be collected at the Maui Mall entrance outside of Whole Foods Market in Kahului, Hasegawa General Store in Hana and Friendly Market on Molokai. During March and April, Aloha Petroleum will have customer donation canisters in their stores. Circle K Maui will also have customer donation canisters in its stores in March. All collections will go to the Hawaii Red Cross.

The Red Cross would like to encourage everyone to develop a preparedness plan for their household, to become a volunteer and to sign up for a CPR or first-aid class. For more information, visit

All donations are much needed and appreciated. The Red Cross is not a government agency and relies on the generosity of Hawaii’s people to provide our humanitarian services to our communities. Mahalo for your support.

* Michele Liberty is the Maui County director for the American Red Cross, Hawaii State Chapter.