Facts about the site
More than 120,000 unique visitors use the site each month. Collectively they view more than 1.3 million pages on the site. The Maui News currently has more than 54,000 stories accessible on the site.

Advertising on the site
Ads located on the general pages of the site are priced on CPM (cost per thousand) basis and can be either Run of Site, or Targeted.

Run of Site
Ads that are placed Run of Site will appear throughout our site. The number of impressions you purchase will be split so that your ad appears all month.

Targeted
By targeting your ad, you can reach the exact niche that you are looking for while purchasing the fewest number of impressions. You can target your ad a number of ways.

By section
If you only want your ad to reach people reading a particular story, we can target your ad so that it only appears in sports, news, obituaries or any other section.

By time of day
Only want to reach people at a certain time of day? Not a problem, we can set your ad to only show up in the part of the day that you want to reach people.

By day of week
Targeting by  the day of the week allows you to limit the exposure of your ad to the days that are most important to your business.

By frequency
If you want to limit how often an individual sees your ad per day you can limit the frequency of the ad to individual users.

By location
You can limit the display of your ad to people in a specific, geographic location, allowing you to target, or exclude, certain areas of the country.

For more information contact your Maui News Sales Rep or click here.