MauiGrown Coffee Company Store in Lahaina should brew plenty of interest with its second anniversary party Saturday.
"Come join us and celebrate Maui coffee Saturday from 9 a.m. to 6 p.m.," says the store's co-manager Jeff Ferguson. "You will learn about our coffee from field to cup."
Just head to the MauiGrown store, which is located next to the historic smokestack on Lahainaluna Road. Park your car, sample some popular coffee varieties and meet a few of the Maui Coffee Association's growers and farmers.
MauiGrown Coffee owner Kimo Falconer on one of the viewing platforms at Kaanapali Coffee Farms, which has 350 acres in active production — all with ocean views.
The Maui News / CARLA TRACY photo
"We'll also have coffee processing demonstrations, and coffee farm tour maps available," says Jeff. "The coffee cherries are looking good - plump, large, plentiful and sweet."
Owner Kimo Falconer returned the coffee trees planted in the 1990s on Kaanapali Estate to active production. It's now called Kaanapali Coffee Farms and lots are for sale there. Jeff will hand you the map and directions are easy.
"In 2003, Kimo received the harvest rights, then purchased the coffee mill, and harvested his first crop in 2004," says Jeff.
Those who sample the various coffees of Kaanapali will also be treated to tastes of coffees from various Upcountry farms, some with only a few dozen trees on one half to two acres.
"From 3 to 6 p.m, we'll feature the live band, the Brews Brothers, with rock 'n' roll favorites. And all of our coffees and logo items will be on sale through next week.
For more details, call MauiGrown at 661-2728.