Visitor Industry Charity Walk sets a new record
The Maui News
The 39th annual Visitor Industry Charity Walk set a new record for Maui County with events on Maui, Lanai and Molokai bringing in $1,159,053, an increase of $125,670 from last year, the Maui Hotel & Lodging Association announced.
On Saturday, 2,600 walkers took part in the Maui event, generating $1,087,009, breaking the $1 million mark for a Valley Isle walk for the first time. The fundraiser included food, prizes and entertainment.
Events on Molokai and Lanai brought in $33,654 and $38,390, respectively.
Participants included visitor industry workers, nonprofit agencies and business representatives.
“Many of these hardworking walkers begin their fundraising efforts months prior to the event by collecting pledges, hosting bake sales, chili and stew cook-offs, benefit luaus, car washes, golf tournaments, tug-of-war competitions, a kickball tournament, even dunking booths and concerts,” the association’s announcement said.
The Grand Wailea was the resort property that generated the most donations, $54,000. Bank of Hawaii raised the most for other businesses with $12,454.
Winning the award for a nonprofit raising the most was West Side Hoops, which collected $109,570. The top individual fundraiser was Dan Williams of West Side Hoops. He collected $48,325.
The hotel property raising the most per capita was Maui Condo and Home at $360 per employee. And, for the fifth year in a row, Tri-Star Restaurant Group took first place in raising $6,500 for the restaurant category.
Other top individual fundraisers were Genevieve Ruvald of Westside Hoops, $45,200; and Mitch Mitchell of Hale Makua Health Services, $31,175.
Other businesses raising the most funds were Maui Vacation Rental Association, $10,277; and VIP Food Service, $4,423.
Other nonprofits raising the most funds were Maui Memorial Medical Center Foundation, $84,523; and Hale Makua Health Services, $81,955.
The other hotel properties raising the most per employee were Kahana Falls, $260 per employee; and Maui Beach Hotel, $136 per employee.
Other resort properties raising the most funds were Hyatt Regency Maui Resort & Spa, $32,848; and Marriott Maui Ocean Club, $20,330.
“The Maui community has once again shown its generosity, volunteerism and compassion in raising funds for the Charity Walk on Maui,” said Lisa Paulson, executive director of the Maui Hotel & Lodging Association. She noted that all the money remains in Maui County.
“Our ability to provide for Maui’s nonprofits is a direct reflection of the integrity and philanthropic conviction of the visitor industry,” she said.
The 2018’s charity walk is scheduled for May 12.