Schatz introduces AI labeling bill
U.S. Sen. Brian Schatz of Hawaii has introduced bipartisan legislation that would require clear labels and disclosures on digital content generated by artificial intelligence.
According to the senator’s office, the AI Labeling Act would require visible and machine-readable disclosures identifying AI-generated image, video and audio content. It would also require AI developers and major social media platforms to work together to help users identify the authenticity of shared content.
The bill would establish a working group to create technical standards for identifying AI-generated content and supporting content provenance.
Schatz said the measure is intended to make sure people know when they are viewing AI-made content or interacting with an AI chatbot.
“People deserve to know whether or not the videos, photos, and content they see and read online is real or original,” Schatz said in a news release.
The full text of the bill is available at inyurl.com/3839mbua.


